Green Light: The $2.9 Million Luxury Hypercar Of Gatsby’s Dreams – Forbes


You can count on one hand the number of these (soon to be) in existence.

No, it’s not the vaquita, that eye-shadowed little porpoise caught in the drug wars of the Sea of Cortez. (There are about ten of those.) Compared to the world’s smallest and rarest cetacean, perhaps the world’s most exciting new sports car deserves slightly less coverage than it’s getting. After all, it’s precisely our modes of transport that have landed so many precious species on the endangered list in the first place. But the unveiling of the Pininfarina Battista, in its ultra-exclusive Anniversario edition later this year, is worth noting for reasons none of the gear heads or mega-stars on the market are mentioning: not what it is, but what it means.

For those of us who don’t have a cool $2.9 million on hand, the limited edition model, allegedly the most powerful road-legal machine ever to come out of Italy (home to Ferrari, Lamborghini, Bugatti, and other majestic-sounding brands ending in a long “e”); leaving even their own test driver Source…